I wanted to create a whole visual style for the site, a brand. In my design process I designed it to differentiate from other similar financial/data sites to be original and to let the user have a pleasant user experience. My focus was to create a clear and simple overview of the information and data, which many other information site don’t have. With a nice and clear typography and hierarchy also bright and vivid color spectrum a think the result was interesting and different. I think the user will find design functional and clear and will likely revisit the site for more easy access information.
© Jonas Ytterström
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